Understanding the tourist market Masterclass
Min 10 - Max 30
Key Stage 4, Key Stage 5, FE Level 2, FE Level 3
Monday, Tuesday, Wednesday, Thursday, Friday
Key Stage 4, Key Stage 5, FE Level 2, FE Level 3
Min 10 - Max 30
1 Hour
University Campus or In your School or College or Online/Virtual delivery
In this masterclass with an academic and/or ambassadors, students will develop their critical understanding impact of influencers on consumer behaviour.
In this fast-paced one-hour masterclass with an academic and/or ambassadors, students will develop their critical understanding impact of influencers on consumer behaviour. They will learn how businesses engage with influencers to share their key messages and consider how influencers can impact business performance.
Curriculum Links:
- Marketing (Level 3) – consumer behaviour & psychology.
- Marketing (Level 3) – Customer Communications
- CIAG – Understanding the relevance of their qualifications at Level 2 and 3 to future career paths
- CIAG – encounters with higher education and development of their understanding of future study options
Gatsby Benchmarks:
Masterclass: 1, 3, 4, 7
Taster Day: 1, 2, 3, 4, 7
Make it a Taster Day: Includes a campus tour and HE information talk.