Her research interests include entrepreneurial growth and strategy, institutional change, technological innovation, Science Fiction Prototyping (SFP) methodology in emerging economies.
She is the principal author of book (research monograph) - “Emerging Business Ventures under Market Socialism: Entrepreneurship in China” published by Routledge London (2014).
Her recent research has adopted a novel future perspective in analysing the possible future business outcomes of technological change, such as investigating ‘how change agencies can affect our path towards a singularity', which is the title of a book chapter she published with Springer in 2016.
She has a special interest in the creative processes that lead to business innovations, having developed a novel method known as ‘Diegetic Innovation Templating’ (DIT) in an empirical research paper titled “How Chinese SMEs Innovate with Diegetic Innovation Templating” published in Futures in 2018.
She was awarded HEI Partnerships Grant of £193k by Royal Academy of Engineering between 2019 and 2022 as a co-applicant leading on the Knowledge Commercialisation project under Higher Education Partnerships in sub-Saharan Africa Project (HEPSSA1921\3\41).
She designed bespoke hybrid entrepreneurship training model in mixed virtual and physical environment using virtual reality technology to stimulate creative idea generation and innovation. It aimed at facilitating student entrepreneurship and speeding up commercialisation processes in HEI context.
Post-project research has focused on investigating open innovation ecosystem in HEIs in Africa.