People Management in the 21st Century
This module will teach students the behavioural aspects of people management in organisations. students will learn effective decision making skills and how to make informed choices to influence organisational action to achieve organisational objectives. By the end of the module students will be able to evaluate objectively and understand organisational behavioural situations and determine the best course of action from a range of perspectives. Students will gain a range of skills and understanding of personality, motivation, group dynamics, communication, conflict management and negotiations, sustainability and ethics and many more.
Contemporary Business Issues
The module will provide the student with an introduction to business concepts and models. Students will learn how to use information sources, research and analyse to apply these concepts to the practice of business. Students will learn about contemporary and emerging business issues, including the structure and organisation of different industry sectors, the changing macro-environment, emergence of new economies and the inter-relatedness of the global trade. Students will gain an understanding of prevailing themes impacting business today, such as, sustainability, enterprise, innovation, corporate social responsibility and globalisation. The module will support the development of students’ study skills for both their academic studies and skills in the modern workplace.
Accounting & Finance for Business
The module will provide an introduction to accounting and finance for students who are NOT majoring in accounting or finance. It examines the basic principles and underlying concepts of accounting and the ways in which accounting statements and financial information can be used to improve the quality of decision making. Students will learn key accounting and finance topics and be introduced to financial statements and case studies to understand the role of finance in the business environment.
Marketing Principles and Practice
The module is designed to provide students with an introduction to marketing, its fundamental concepts and an overview of marketing practice. Students will learn how marketing differs from the production, product, and sales approaches to business. Student will gain a wider understanding of the differences between the operational role of marketing and how it is applied as an organisational focus and the impact of the marketing environment. The module will define the main core marketing concepts, such as the marketing and services mix, consumer buyer behaviour, product development, market research and strategy, marketing communication, relationship and digital marketing.
The module will help students develop a range of statistical and computing skills that can be used during the course of their academic program and future careers in business. Students will learn and engage in business and market research, statistics used in business, marketing, economics and finance. Students will engage with published literature and various statistical techniques.
The aim of the module is to introduce students to the fundamental economic issues stemming from the scarcity of resources. The relationship between business and the economic problem is analysed by means of micro and macro-economic models to equip students with an understanding of decision-making at the levels of the market, the firm and the nation. Students will analyse the operation of the individual market by means of demand and supply models. Students will appraise different markets and the dynamic nature of these markets regarding, perfect competition, monopoly, oligopoly and monopolistic competition. Students will be introduced to macro-economic affairs and will learn how to critically assess current developments in the U.K. and Europe, free market versus government intervention, fiscal and monetary policies and global economies.
Management and Leadership
The module explores the context within which management and leadership takes place; the historical context within which the fundamental principles of management arise; the context of the external environment which impacts on organisational strategy, ambiguity in relation to organisational objectives, policies, working practices, ethical considerations and management approaches. Students will explore a range of different perspectives on management and leadership with particular focus on particular issues.
Students will gain a comprehensive theoretical knowledge of the discipline of Project Management and will examine the role of project management through the application of a range of analytical models and tools as applied to a range of case studies. Student will learn a range of topics in line with various project management methodology, such as the Association of Project Management Body of Knowledge (APM BOK). Student will study a range of topics including, Project Selection Methods, Project Cost Estimating, Project Scheduling, Team-building within Projects, Project Risk Management, Project Quality Management and Project Termination methods. Students will have access to interactive project management software, applications and training programs including, Microsoft Projects and ILX Simulation Program. Student will also have an opportunity to qualify for an Introductory Certificate in Project Management on successful completion of the module. Additionally, the knowledge gained will enable students to operate effectively in a project oriented environment within any type of business organisation.
Human Resources Management
To equip students with the ability to understand and analyse core HRM concepts, operational human resource activities and responsibilities and relate these to a range of organisational contexts. The module is designed to introduce the student to a broad range of issues and concepts in Human Resource Management (HRM) with a focus on subject including, dynamics of workplace, the external environment, Managing Recruitment and Selection*; Performance Management *, Leading Equality and Diversity*, talent management, reward, learning and development, Health and Safety, Disciplinary and Grievances at Work and Globalisation and the internationalisation of HRM. The module is accredited by the Chartered Management Institute (CMI) Program which gives students the opportunity to study particular CMI modules and gain qualification at * CMI Level 5 Units 6004, 5003, 5011 and on successful completion.
This module is designed to enable students to develop their skills and expertise in quantitative and qualitative data analysis, and to independently design and conduct an effective piece of research. Students will learn about the nature of academic research and the characteristics of an effective research plan. Students will be introduced to a range of more complex statistical techniques that build on the understanding they developed in Year 1. The use of PASWS to input and analyse data quantitative data will be covered along with techniques for collecting and analysing qualitative data.
what do we know about consumers and how can we manage our marketing activities to influence them to buy the products we take to market? The aim of the module is to develop in students a critical awareness and understanding of consumer and organisational buyer behaviour and how they can be influenced by marketing activity. The module will cover three aspects of consumer behaviour. Firstly, the psychology of the individual consumer and the roles that memory, learning, motivation and perception play in consumer decision making. Secondly, the module will examine the social, cultural and environmental influences on the consumer, the family, reference groups, digital technologies, social class, age cohorts, broader socio-economic factors and the ways in which group membership influences individual consumers, and the impact of the ethical consumer. Thirdly, it will cover the main characteristics of organisational buyer behaviour and how they differ from household buyer behaviour.
Corporate and Business Law
Corporate & Business Law (CBL) develops knowledge and skills in the understanding of the general legal framework, and of specific legal areas relating to business, recognising the need to seek further specialist legal advice where necessary; and of compliance with the codes of ethics for professional accountants. This module develops knowledge and skills in the understanding of the general legal framework. It examines specific legal areas relating to business, and develops an appreciation of the legal environment, particularly promoting the ability to recognise the need for further specialist legal advice where necessary.
The aim of the module is to provide students with an understanding of the impact of the business environment and the resources of the organisation, both human and material, on strategic planning and choice. This will enable students to consider strategic alternatives, evaluate their suitability and make them aware of the complex issues involved in implementing strategy and managing strategic change. The module will provide an overview of the concept of strategy and its management in organisations evaluating both the internal and external environments. An emphasis will be placed on helping students understand the competitive nature of business across all three sectors, and on the pragmatic application of tools and concepts in pursuit of organisational improvement.
The module will provide students with an appreciation of the significant issues relating to management in the service sector and the management of the service provision in all sectors, focusing on the process of servitisation, managing the service encounter, service quality, service level, customer management and capacity management. The module will acquaint students with the complex demands made upon service management organisations and the challenges that staff within them face. Student will gain an understanding of the environments in which services operate and will gain an appreciation of the different constraints placed upon them. Student will explore a range of issues including, organisational management, HRM issues, legal issues, marketing and general environmental scanning issues.
The module will provide students with an understanding of the main concepts and theories of business and organisational knowledge and a practical perspective on its management in the private and public sectors. The module will cover the nature of knowledge, looking at epistemological issues impacting the typologies and sources of knowledge and exploring the distinction between tacit and explicit knowledge. Student will explore knowledge and how it contributes to the strategic management of the organisation and its business functions. The module will examine ethical issues relating to the protection of intellectual property. Students will examine the ways that knowledge management initiatives and issues can be addressed in organisations.
The module is designed to help students develop, an understanding of ethical theory, the ability to apply relevant theory to business situations, and to encourage students to develop their own individual perspective as ethical decision makers. The module will consist of a broad syllabus addressing practical considerations of the nature of ethics, the traditional and post-modern ethical theories to develop an appreciation of these theories in the practical setting of modern business processes. Students will examine and apply contrasting theories using topical examples from business practice and will evaluate the relevance of concepts in today’s business environment.
The aim of the module is to provide students with the opportunity for the practical application of theory to a business oriented problem and to develop research skills and the principles of research design. Student will learn how to produce a brief research proposal. Student will benefit from individual and group tutorial support giving students the opportunity to discuss the nature, scope and suitability of the proposed study before it receives approval. Students will undertake an extended research project in the area of their choice under the supervision of a member of the University Centre.